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Publisher: Pearson Education
Published in association with the Chartered Institute of Purchasing and Supply (CIPS), this book is ideal for undergraduate and masters students of purchasing and supply and is especially suitable for CIPS graduate Diploma students taking the unit in
Publisher: Pearson Longman
Industrial Marketing is a comprehensive textbook specially designed to meet the needs of management students. Users will find this book highly useful for its coverage of organizational buying and buyer behavior, strategy formulation in industrial mar
Publisher: Oxford University Press India
Strategic Human Resource Management aims at helping students understand the changing environment and its implications for managing human resources to achieve the competitive advantage and corporate excellence. It provides decision-making thoughts int
Publisher: Oxford University Press India
Services: Marketing, Operations, and Management is a comprehensive textbook specially designed to meet the needs of postgraduate management students. It explores the core concepts of the service industry and uses numerous examples, exhibits, flowchar
Publisher: Oxford University Press India
Tourism Marketing is a comprehensive textbook designed for the degree students of Hotel Management. The book explains what marketing is in the hospitality industry through examples, illustrations and cases.
This book begins by explaining tourism mark
Publisher: Oxford University Press India
The second edition of Human Resource Management has been updated with three new chapters, new sections, new figures, and new case studies. The text material has been restructured to focus on the changes since the last edition. It is now divided into
Publisher: Oxford University Press India
The second edition of Global Marketing Management addresses contemporary issues in international marketing such as climate change and sustainable development, service delivery and service quality, technology, strategic branding, and building and main
Publisher: Oxford University Press
Publisher: McGraw-Hill Education International Edition
From Nobel Prize-winning economist and bestselling author Joseph Stiglitz, this account of the dangers of free market fundamentalism reveals what has gone so wrong, but also shows us a way out.
We all have the sense that our economy tilts toward big
Publisher: Penguin Books Limited (UK)
For courses in Intermediate Macroeconomics
Help students understand macroeconomics in theory as well as practice
Macroeconomics: Policy and Practice, Second Edition draws on the rich tapestry of recent economic events to help students understand th
Publisher: Pearson Education
